The census of journalists launched July 26, 2010. (Kind of a shaky start!)
Day 1 Report:
111 stations reporting, 1212 news personnel. Professionals: 598. Students/Volunteers: 614. 150 stations reporting, 1576 news personnel. Professionals: 849. Students/Volunteers: 727.
Station Managers Program Directors News Directors ************************************************************** What: "The Census
of Journalists in Public Radio and TV" When: July 26-Aug 6,
2010 Who: All CPB-Qualified
Public Broadcast Stations Public Radio News Directors,
Inc (PRNDI ) will launch a brief
-- but important -- online census for two weeks, beginning July 26. The census will take a
head count of journalists working in all CPB-qualified public radio and
television stations. The purpose is to measure public broadcasting's
"local journalism capacity." **** WIN A FREE APPLE iPAD **** As an extra incentive
to participate, each respondent (one per station) will be entered into a
drawing for a free Apple iPad. Your station’s
participation in this census is CRUCIAL.
There are dramatic changes happening in the media landscape and if we
are to measure the growth of local journalism in the months and years ahead, it
is extremely important that we get a baseline count of those currently
producing local journalism at public radio and TV stations, on-air and online. The census project
team is comprised of Project Manager: Michael Marcotte of MVM Consulting; Data
Manager: Ken Mills of Ken Mills Agency; Communications Manager: Steve Martin of
SFM Consulting; Research Advisor: Dr. Bob Papper of Hofstra University; and a
beta test team from various public radio and television stations. The results
will be provided to the Corporation for Public Broadcasting, which is funding
the study. Watch this space for
more information as we count down to the launch of the "Census of
Journalists in Public Radio and TV." Census Team
Contact: Steve Martin,
703.715.0827 steve@sfmconsulting.com ***** CPB ANNOUNCEMENT
***** Corporation for Public
Broadcasting selects PRNDI to Conduct Public Broadcasting's "Census of
Journalists" The Corporation for
Public Broadcasting (CPB) announced today that it has selected the Public Radio
News Directors, Inc (PRNDI) to carry out a census of journalists working at
local public radio and television stations. The census seeks to establish a
baseline assessment of the current journalism capacity of CPB-supported
stations, so as to gauge growth in the future. "CPB has a long
history of supporting public media journalism at the local and regional
level," said Patricia Harrison, president and CEO of CPB. "It is
important to have an accurate picture of the current number of journalists in
public media and this census will help guide our future investments in news
gathering and distribution." "PRNDI is proud
to have been selected to carry out this census, in particular, because PRNDI is
the only organization expressly devoted to the work of the local journalist in
public media -- and this project puts the spotlight there," said PRNDI
President Jonathan Ahl. The "Census of
Journalists" will be conducted over a two-week period this summer, July 26
to August 6. # # #
Day 2 Report:
Day 3 Report:
166 stations reporting, 1770 news personnel. Professionals: 974. Students/Volunteers: 796.Here is the backgrounder on the project:
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