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Authored by Michael V. Marcotte

THE PUBLIC RADIO NEWS DIRECTORS GUIDE

Sponsored by NPR and PRNDI

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June 2012

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Michael V. Marcotte
The Donald W. Reynolds Chair in the Ethics of Entrepreneurial and Innovative Journalism at the University of Nevada, 2012-2013
Reynolds School of Journalism
Reno, NV 89507
mm@mikemarcotte.com
www.mikemarcotte.com
Mike's open projects include:

* Design-thinking workshop at PRNDI Conference
* Working with Capital Public Radio on a long range strategic plan
* NPR Next Generation bootcamp at University of Nevada, Reno, School of Journalism
* MVM/UNR/USC Survey of Local Public Media Newsrooms
* Presenting a Strategic Planning Workshop for News Directors at PRNDI Conference 2013
* Updating the Public Radio News Directors Guide for PRNDI
* Developing a Proposal for Innovation Laboratories at Local NPR Stations

Mike has finished working on:

* Established a university-professional media partnership in Reno: The Nevada Media Alliance between UNR, KUNR, KNPB and RGJ Newspaper
Visiting professor of ethics/innovation Reynolds School of Journalism, University of Nevada, Reno
* Academic presentation, "Reaching for the NPR Star: Attributes of Local NPR Station Newsrooms," to the What is Radio Conference at Univ of Oregon, Portland
* Academic presentation, "Window on Change: Emerging Attributes of Local Public Media Newsrooms," to the Broadcast Educators Association at NAB Conference in Las Vegas
* Academic paper, "Return of Voluntary Media Ethics in the Network Era," to the Western States Communication Association conference in Reno
* Reviewing applications for CPB funding
* Producing a local news plan for public radio station KCBX
* Moderator, "Journalism in the Digital Age," at 2012 Public Radio Programming Conference, Las Vegas
* Iowa Public Radio Newsroom Training Project
* Advising Arabella Advisors on philanthropic opportunities in local public media.
* Marketing and Business Planning for Indie-Edit, a premium editing service for public radio journalists.
* News Director Recruitment for KERA, North Texas Public Media, Dallas.
* Ethics Presentation, "Public Media Ethics Never Log Off," at PRNDI Conference, Houston, June 2012.
* Article for Current (Newspaper for U.S. Public Radio & Television) on Local Newsroom Weight Classifications
* Writer/Facilitator for "Public Media Ethics Never Log Off: Guidelines for Public Media Employees in the Off-Hour Activities" (PM Integrity Project Paper #6)
* Rapporteur for the Public Media Integrity meeting in Madison, WI.
* A Proposal with J-Lab to Evaluate 7 U.S. "Local Journalism Centers" for the Corporation for Public Broadcasting.
* A Knight Journalism Fellowship at Stanford University. Project Focus: "Rewriting the NPR News Station Playbook." September 2010-June 2011.
*Presenting to The Media Coalition, "Innovation Labs in Public Media News," May 2011.
*Presenter, Palo Alto Rotary Club, "Changing Face of NPR News," April 2011. *Judging awards for Public Radio News Directors, Winter 2011.
*Facilitating a "Digital Strategy Retreat" for Capital Public Radio in Sacramento, March 2011.
* Roundtable Presenter for Aspen Institute on "Rethinking Public Media: More Local, More Inclusive, More Interactive," December 2010.
* Facilitator for Editors Retreat, KQED, San Francisco. November 2010.
*A Census of Journalists in Public Radio and Television For the Corporation for Public Broadcasting, Summer 2010
* Critique Panel, Aspen Institute, White Paper on Public Media, Summer 2010.
* Team Planning for the 2010 Public Radio Programming Conference
* Multimedia Training Workshop for PRNDI
* Ethical Case Studies Session for News Directors
* Regional Reporter Training by PRNDI in Louisville, KY
* Judging for the Charles E. Green Journalism Awards
*Judging for the Public Radio News Directors Awards
* Writing and submitting a client proposal to the Corporation for Public Broadcasting's "Strengthening Local Journalism" RFP
* Planning a Training Program for the CPB-funded "Local Journalism Center" -- The Plains Stations
* Planning news training and regional sharing for WSKG
* The Website and marketing for Advanced Psychiatric Care
* Reviewing "American Voices" for the Ken Mills Agency
* Northeastern Regional Reporter Training by PRNDI
* Western Regional Reporter Training by PRNDI
* Providing assessment and individualized training plans for the news/talk staff of Iowa Public Radio
* Spot news coverage of Santa Barbara wildfires for NPR
* Launching The Public Radio News Director's Guide for NPR and the Local News Initiative, presented by PRNDI
* Management Workshop for Southern Stations Sponsored by NPR's Local News Initiative
* Content Track Planning for IMA's 2009 Public Media Conference in Atlanta. Session Title: "The New News Model"
* Managing Editor for NPR's Next Generation Project at the "College Media Conference" in Kansas City, October 2008
* "The Four Tiers" -- a workshop for PRNDI Conference 2008
* "Improving Your Delivery" -- a workshop for PRNDI 2008
* Serving as the News Curator for PRX (Public Radio Exchange)
* Health Dialogues Program Assessment for KQED, San Francisco
* Midwestern Regional Reporter Training by PRNDI NewsWorks
* Southern Regional Reporter Training by PRNDI NewsWorks
* Radio News Standards and Practices Training for Broadcasters at Free North Korea, Open Radio and Radio Free Chosun -- all based in Seoul, South Korea (funded by NED (National Endowment for Democracy)
* News Evaluation for KTOO, Juneau, Alaska
* Planning and Moderating the "One Staff, Many Platforms" session at 2008 Public Media Conference in Los Angeles (Sponsored by the Integrated Media Association)
Michael V. Marcotte
2011 Knight Journalism Fellow
Stanford University




(Video of Michael V. Marcotte summarizing his innovation labs proposal at the "Re-Engineering Journalism" event at Stanford, May 2011.)

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